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Patel Medical & AestheticsPrimary care & aestheticsUnited States

Patel Medical & Aesthetics runs two practices on one phone line

A Bronx practice where an insured sick visit and a self-pay Botox enquiry ring the same number and need entirely different conversations.

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Hear it from them

Dr. Niki Patel

Patel Medical & Aesthetics

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aesthetic enquiries booked in month one

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clinical calls answered by the agent

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booking paths on a single number

Before

What was breaking

  • One number carries two practices: insured primary care on one side, self-pay aesthetics on the other.
  • Aesthetic callers ask about treatments and price; sick visits ask about symptoms and cover. The desk had to work out which call it was on before it could help either.
  • Telemedicine and in-person appointments were booked out of the same conversation, with nothing to tell the caller which one they needed.

What we did

How it works now

  • Intent is established before anything else, and the two conversations run down separate paths from that point.
  • Aesthetic enquiries get the treatment, the appointment length and the self-pay price, then a consultation slot.
  • Anything clinical is handed to a person; the agent books the visit and does not discuss the symptom or the benefit.

After

What changed

  • Aesthetic demand is captured without occupying the clinical desk.
  • Callers describing a symptom reach a person rather than a menu.
  • The two halves of the practice stopped competing for the same line.
“A lot of the time the patient was unavailable due to the timing of working hours … the agent was able to call at different times and reach the patient five times in a short period.”
Dr. Niki Patel, Patel Medical & Aesthetics

The same flow, running

What this looks like on a live call.

The story above describes it. This is the flow itself, recorded end to end.

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